Dear brand, tell me a story “There is nothing in the world more powerful than a good story.” Anyone who has made his way through eight seasons of “Game of Thrones” did so to hear that sentence, which puts a signature on what by 2020 is already a consensus; people are looking for a story. …
Author Archives: Ecom School
What’s going to happen in 2020?
From social apps to Artificial Intelligence – 5 trends for the coming year that every marketing maven must know The world of business can be very competitive and in order to stay in the running we have to keep our fingers on the pulse of modern technology and be familiar with the latest innovations. Below …
Don’t make Aristotle laugh – Marketing principles that were born way before our time
Three marketing principles that will help you persuade users to do exactly what you wanted them to. There are a lot of theories and ideas that have been developed over the years based on the principles of persuasion and motivation to action, but there are three powerful ideas that every marketing person should be familiar …